Today I set my sight on a very popular product that promises to teach you, the aspiring affiliate marketer, the way to make money. The product is called Google Sniper. But is Google sniper a scam? Pull that belt tight, we’re going for a ride.
Product: Google Sniper
Price: $47 (plus a myriad upsells and a few downsells)
Owner: George Brown
Sucker Rating: (two suckers)
Who it’s for: People wanting to make money online.
What is Google Sniper?
It took me a little while to figure out what Google Sniper actually is. Let’s start with what it is not.
Based on their landing page and their use of the word Google in their product name, it would lead you to believe it is a Google product. But there is some fine print at the bottom of the page that tells you otherwise.
This site and the products and services offered on this site are not associated, affiliated, endorsed, or sponsored by Google,…
George also lets you know in the video that they are not at all affiliated with Google at some point. So it’s not a Google service like Google Drive or Google Voice is.
You would never know it by watching the video on the landing page, but it is a product that provides training on how to become an affiliate marketer. It is sold through clickbank (an affiliate program).
Sounds good, right? Well it might be if it weren’t for some of their shady practices trying to stealthily trick you into paying more money.
Does Google Sniper provide training?
As I mentioned a minute ago, Google Sniper does provide training, and honestly, some of it is pretty good. The basic scaffolding that they are teaching is: Find something to promote (usually a product from clickbank), create a website (and have the product you are promoting in the website name) and create a bit of content (by way of a review or commentary) for your shiny new website.
At a glance this is pretty sound architecture for setting up a niche website. The problem is that they’re telling you to employ some old and bad techniques in some of the training.
One such technique is the practice of setting up many “mini” authority domain websites. I’ve talked about this before, but I’ll touch on it again here. This dated practice is being left behind by the search engines. Search engines are now more interested in sites that have a lot of quality content than they are a mini website.
While you may get mini websites to initially rank, my opinion is that they are eventually going to be de-ranked by Google as well as other search engines.
Further, according to Google’s Quality Guidelines on affiliate sites (emphasis mine):
Google believes that pure, or “thin,” affiliate websites do not provide additional value for web users, especially if they are part of a program that distributes its content to several hundred affiliates. These sites generally appear to be cookie-cutter sites or templates with no original content. Because a search results page could return several of these sites, all with the same content, thin affiliates create a frustrating user experience.
My feeling is that these mini websites are going to start suffering in search engine ranking. If you want a site to rank, you’re best off to create quality content intended for users to read, and create a lot of it for one website.
Let’s talk about Google Snipers shady upsells for a minute.
There are quite a few of them and if you are new to affiliate marketing, you might be tricked into paying more money than you have to. It’s a trick as old as the hills, but it is, and always has been dishonest.
See that crafty little “ON” switch next to “Give me trial access to Sniper X…”? That is a recurring monthly subscription but they do not tell you that anywhere. Your credit card will be billed $47 each month if that discreet little switch is not turned off. I’m not clear on what service that recurring fee provides because they do not tell you anywhere on the site that I could find.
There are also a few other upsells and downsells to get through AFTER you have already purchased the program, but before you make it to the member’s area. If you decide that Google Sniper is for you, I recommend that you not participate in any of them. During the upsell process it is not spelled out what each upsell service or product provides. Here is a chart I found on their affiliate tools page that at least sheds some light on the cost.
It’s not clear when you’re going through the signup process how much each of these cost So,if you did not know any better, here’s what your credit card might get charged:
Google Sniper: $47
Elite Upgrade: $187
Case Study: $97
That’s $331 when you thought you were paying $47. Dishonest!
The 60% next to that number is what you would get paid if you were an affiliate of the program, so if you got one customer who opted into all of the products and services (whether they meant to or not), you would make about $198.
That sounds pretty lucrative, but let me ask you a question. Do you really want to promote a product or service that is trying to make money off of its customers in such a dishonest manner?
Is there support?
The only thing that I could find with regards to support was a means to email them. They also state that you need to have your website(s) and campaign(s) set up before emailing them. There was even a quip saying:
…We’re here to help you personally make money from your campaigns but we unfortunately cannot provide one on one coaching to everyone i.e. How do I make a Twitter account? (We do give you a lot as it is for $47 and I’m sure you agree!)
Hrmm.. So you’re basically stuck following the training to get yourself set up with a money making website. If you are an absolute beginner, this can be a daunting task.
Here is the nitty gritty.
- There is some decent training material that can help you create a profitable site
- There seems to be no further upsells once you are in the member area and past the signup phase
- Dishonest and confusing upsells after the initial purchase
- Hidden subscription to “Sniper X” access after initial trial
- Some training courses promote unethical and illegal behavior in some areas
- Some techniques taught in the training is outdated and can actually hurt your website’s rank in Google and other search engines
Here is my final verdict.
I would not recommend that you purchase Google Sniper. While there is a bit of good training, there are other places that you can receive better training, where you will not be pitched upsells in a dishonest way (or at all). To me this product does feel like a scam due to their shady upsell practices.
They also resort to trying to convince you that you will make buckets of cash by employing their techniques. Now, George himself says that he cannot guarantee that you will make any money using their methods but then he goes on to show you screen captures presenting five figure paychecks. This type of behavior just screams, “SCAM!”
As I mentioned a second ago, there are better places to get the tools and training you need to become a successful marketer that can show you how to create a successful online business. And I would love to show you how.
My top recommendation for tools and training is Wealthy Affiliate. In my opinion the resources and training there far outshines anything that Google Sniper has to offer. Furthermore, you can create an account for free. You do not even have to enter a credit card to gain access. You can have a website up and running and be learning how you can make an honest living supporting it.
Have you had experience with Google Sniper? I’d love to hear about it, whether it has been a good or bad experience. Please let me know in the comments below. And as always, remember I’m here to help and I was a sucker, so you don’t have to be.